‎‎The service at Pildes Optical is so good that I told Jay recently he should write a book called “How to Keep Your Customers Happy”. The first time I went to Pildes was 12 years ago, the weekend before I was getting married. I worked in NY at the time but lived in CT which is where I bought my glasses, which were tinted darker than I wanted. I was in NY and only had one day to get them fixed. The first optical store I went to would not help me because I did not buy my glasses there. Then I walked into Pildes Optical and heard these words “Would you mind waiting 10 minutes?” They lightened the tint and said “There’s no charge. Congratulations on you wedding”. I now live in NY and have been buying my glasses at Pildes Optical ever since. I just picked up another pair of glasses last week. Kim suggested a frame color that I would never have considered and now that I am wearing them, I am delighted. I am very fussy about …‎ More »The service at Pildes Optical is so good that I told Jay recently he should write a book called “How to Keep Your Customers Happy”. The first time I went to Pildes was 12 years ago, the weekend before I was getting married. I worked in NY at the time but lived in CT which is where I bought my glasses, which were tinted darker than I wanted. I was in NY and only had one day to get them fixed. The first optical store I went to would not help me because I did not buy my glasses there. Then I walked into Pildes Optical and heard these words “Would you mind waiting 10 minutes?” They lightened the tint and said “There’s no charge. Congratulations on you wedding”. I now live in NY and have been buying my glasses at Pildes Optical ever since. I just picked up another pair of glasses last week. Kim suggested a frame color that I would never have considered and now that I am wearing them, I am delighted. I am very fussy about my glasses but the folks at Pildes Optical have limitless patience and never cease to treat me as if I am their best customer. Their extensive frame selection, the quality of the progressive lenses, their expertise in making adjustments and finding the right fit, and the warm and friendly welcome you get as soon as you walk in the door – all put them at the top of my list.

“Dr. Coleman is my hero. I have struggled with contact lenses for quite some time, using them mainly for sport and the beach. When I finally discussed this with Dr. Coleman, he suggested that we try a different lens. Just walking by the store and stopping in to say hello has changed the way I look and feel. I love my contacts so much I am hardly wearing my eyeglasses! Thanks!”

Gary

THEY GET IT‎‎ Pildes Optical gets it (and many companies don’t); they understand that customer service is what buys customer loyalty. Every time I have gone there over the years I have always experienced the same level of professionalism: taking the time as I try on frame after frame (then cheerfully doing it all over again when my wife arrives) … responding to crises (like when I broke my frames and Jay found new ones for my existing lenses and returned them to me the same day) … never getting the sense that more expensive frames were being pushed on me when there were less expensive choices … and the list goes on and on. Life is complicated and here is a way to make it simpler. You live on the upper west side and need need glasses? Go to Pildes. You don’t live on the upper west side? Go to Plides anyway.